Whether you are a student or an established scientist, researcher, or engineer, you can learn to be more innovative. In Innovation Generation, internationally renowned physician and scientist Roberta Ness provides all the tools you need to cast aside your habitual ways of navigating the every-day world and to think "outside the box." Based on an extraordinarily successful progr...(展开全部)

This expanded edition of the inspiring and enlightening classic features new information on how to turn failures to your advantage and how to create a rich, idea-inducing environment. Dozens of new examples and real life stories show that anyone can learn to get more and better ideas.

Most people would agree that to get an idea you must first gather all the necessary information; second, work at finding an idea; and third, forget about it and wait for inspiration to hit. The third part's easy, but hardly anybody tells you how to do the first two. Worse, nobody tells you how to condition your mind before you set out on your journey. And if your mind isn't ide...(展开全部)

Most people would agree that to get an idea you must first gather all the necessary information; second, work at finding an idea; and third, forget about it and wait for inspiration to hit. The third part's easy, but hardly anybody tells you how to do the first two. Worse, nobody tells you how to condition your mind before you set out on your journey. And if your mind isn't ide...(展开全部)

This expanded edition of the inspiring and enlightening classic features new information on how to turn failures to your advantage and how to create a rich, idea-inducing environment. Dozens of new examples and real life stories show that anyone can learn to get more and better ideas.

This second edition of How to Write and Illustrate a Scientific Paper will help both first-time writers and more experienced authors, in all biological and medical disciplines, to present their results effectively. Whilst retaining the easy-to-read and well-structured approach of the previous edition, it has been broadened to include comprehensive advice on writing compilation ...(展开全部)

This second edition of How to Write and Illustrate a Scientific Paper will help both first-time writers and more experienced authors, in all biological and medical disciplines, to present their results effectively. Whilst retaining the easy-to-read and well-structured approach of the previous edition, it has been broadened to include comprehensive advice on writing compilation ...(展开全部)

Easy to read and up-to-date, this guide will help both first-time writers and experienced contributors in authoring research papers. Although the examples are extracted mainly from the medical and biological sciences, the principles described apply to virtually every branch of science. The book provides step-by-step information on how to prepare every aspect of a scientific pap...(展开全部)

Effective creative work is not a nice-to-have, it's a necessity - it's the only way you'll stand out in a fiercely competitive marketplace. Whether you're in digital, direct or advertising, the CEO of an agency or just starting out, How to do better creative work has been written for you. In fact, you'll see that everyone plays a crucial role in producing creative work that wor...(展开全部)

Some people seem to achieve the best results, again and again. Is it luck? Or is it strategy? How to Think Strategically equips you with the skills you need to make the best decisions and develop a powerful strategic mindset. This hands-on guide tackles both the thinking and the doing, helping you develop a robust strategic plan. It offers a six-step framework that addresses ke...(展开全部)